Auth pages no longer load third-party trackers
PublishedIván Petrov
Our auth pages — sign-in, sign-up, password reset, email confirmation — were waiting to load analytics scripts and the support chat widget until you interacted with the page. But the interaction listeners themselves were still attached on auth routes, which meant a stray scroll or mousemove during sign-in would boot all of them anyway.
Now the listeners short-circuit entirely on auth routes. No analytics, no chat widget, no tracking pixels until you're actually signed in and on a product page that needs them.
Two wins: faster auth pages, and a cleaner privacy story for unauthenticated visitors who never asked for any of that overhead.
May 5, 2026
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- AOAmara Okonkwo
No analytics on auth pages is the privacy-correct default. The few percent of attribution you lose is dwarfed by the trust gain.
May 16, 2026
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