Marketing now leads with AI policy generation as the headline

For months the marketing site led with our general value prop and treated AI policy generation as one feature among several. After watching how prospects actually responded in demo calls, it became clear that the AI generator is the value prop — everything else is the supporting cast.

The home page now puts the AI policy generator front and centre. A dedicated ai-generator slice mirrors the actual wizard mockup, so visitors can see exactly what they get without clicking anywhere. The hero copy got rewritten around the same idea: paste your URL, get a draft policy in 60 seconds.

Sometimes the best marketing change is just leading with the thing that actually closes deals.