Marketing site: SEO, accessibility, and content copy pass
ShippedIS
Ines Saraiva
A focused pass across the marketing site:
- SEO: title tags, meta descriptions, OG metadata tightened per page. Internal anchor links audited for descriptive text.
- Accessibility: contrast bumped on muted text, focus styles restored on navigation, semantic landmarks declared with proper roles.
- Content copy: hero rewritten around the actual value prop instead of generic feedback-platform speak. FAQ added six high-intent questions surfaced from sales calls.
Lighthouse scores moved into the 90s across the board.
February 22, 2026
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